The intimate club experience gets you closer to the artists. A festival gets you closer to the whole show. The music is enhanced by light shows, vast sound systems, and special effects. The ambience is one of unity, as most people are there for the same reason, and the social side can give memories and experiences the festival-goer is likely to remember for a very long time. "I was there" is a badge of honour for a music fan.
The artists can perform in an environment that's totally dedicated to music and the rock 'n' roll lifestyle and have a chance to perform in front of huge audiences, their fans, and their peers.
The recorded material is put aside as the real power of live songs and performances is let loose on an open platform. The results can be both surprising and astounding. Acts you might have considered to be old hat or mediocre can sometimes shine on a live stage, and live renditions of songs you love, guest appearances, or truly great performances can send shivers down your spine as the real thing opens out before your eyes and ears.
Crowd participation adds an extra dimension to the shared meaning and interpretation of the music, and as day becomes night, an outdoor setting provides space and openness that can evoke contemplation of just how spectacular an outdoor concert can be. It could rain too, of course.
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If you run an event or venue, or are a band or solo artist about to tour, you can send details to us for our club section.
Festival organizers and promoters are essential in the quest to keep music live. Without them, one of the ultimate shared musical experiences would not exist. Yes, they make the money, but they also take the risks and invest a lot of time and energy in assembling sometimes unlikely lists of artists and headline acts. They can inhabit a fascinating world of deals, mind games, hardball tactics, and financial or logistical nightmares, but in the end, the festival experience is a rewarding and unforgettable one not just for audiences, but for the organizers and support crews as well.
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